Overcoming the Cost Barrier: Findings From Qualitative Research and Message Testing

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Resource Type:

Report-Paper


Posted On: Apr 10, 2009

 


Posted By: Joanna Hecht

 


Description:

The Topos Partnership explores the way the public interprets the costs surrounding policies to mitigate climate change, and recommends messaging strategies to "overcome the cost barrier."

 

Resource Materials

Overcoming the Cost Barrier.pdf

Issues


Environment
Climate Change and Energy

Advocacy


Media-Communication